By Lola Ogunnaike
Customer Passion Point Limited (CPPL) recently celebrated its 1st anniversary of its flagship program the CPPL Monthly Training Programme for Business People through its CEO has said, ‘‘we are focused on partnering with SMEs, entrepreneurs and large organizations to succeed’’
What began as a mission to help Nigerian businesses, large and small, to build staff capacity to win in the Nigerian business space, is fast becoming a phenomenon that cannot be ignored.
The monthly training program targeted at owners and core staff of small and growing businesses in Nigeria, is a one-day intensive training which currently holds in Lagos.
In the words of Chinwe Kalu, the Chief Operating Officer / Head of Training & Development at CPPL "we have in the last 12 months trained over 130 participants from over 50 businesses. This Program is our flagship program and has given us the initial access to our target audience. Besides the fact that the program has continued to attract more participants, every month, it has also given us the opportunity to develop and sell other programs as we discover the gaps in the market place. This is despite the lull in the country as a result of the heightened expectations from our politics".
Reflecting on how the idea of the training program was conceived, Mrs. Kalu noted that 'it was an idea inspired by God to address the value creation mind-set gap amongst small and growing businesses'. It started off as an intervention for Nigerian businesses but we soon discovered that young professionals in the field of Marketing, Sales and Customer Service needed to hone their skills to become more productive and efficient in what they do. The Project Management angle of the program helps to bring efficiency, timeliness and cost effectiveness to the skills we teach'.
Marketing expert and Lead Consultant/CEO of CPPL, Ikechukwu Kalu, full of appreciation for the participants and the businesses they represent had this to say. "We thank you for giving us the opportunity to share our knowledge with you and help you build capacity so you can do your job better and truly create value for your stakeholders".
Mr Kalu emphasized, "One of our challenges is to convince Nigerian business owners to invest in their people. Your business is as strong and sustainable as the quality and caliber of people you have. There would always be a need to invest in training because it's a sustainable strategy for growth and profitability. Training is essential to increase employee capacity to enable the achievement of organizational objectives. It ensures employee effectiveness and efficiency especially when it is customized to fit organizational needs. The CPPL Monthly Training Program was developed with this in mind' says Mr. Kalu.
Customer Passion Point Limited is a firm of value creation consultants registered and operating in Nigeria and Tanzania. We are focused on partnering with SMEs, entrepreneurs and large organisations that do not have in-house capacity for strategy development and execution, to create value for their stakeholders in a consistent manner.